Bridging Nutrition &
Ethiopian Heritage
A comprehensive nutrition monitoring platform combining Ethiopia's rich culinary heritage with modern nutrition science, making professional guidance accessible to all Ethiopians through a sustainable Public-Private Partnership model.
ENGAGING WITH LEADING GLOBAL ORGANIZATIONS
Three-Tier Service Model forEquitable Access
Our innovative PPP model ensures nutrition guidance is accessible to all Ethiopians, from health extension workers to corporate clients, creating a sustainable ecosystem.
Public Good
For health extension workers, government facilities, and low-income populations
- Under-nutrition assessment tools
- Maternal & child health focus
- Affordable meal planning
- Community screening tools
- WHO z-score calculations
Social Enterprise
Subsidized pricing
For schools, universities, faith organizations, and SMEs
- Full nutrition tracking
- Basic meal plans
- Community features
- Capacity building focus
- Group wellness programs
Premium
Sustains the ecosystem
For high-income individuals, corporates, and multinationals
- Personalized AI counseling
- Advanced meal optimization
- E-commerce & delivery
- Calorie Transfer contribution
- Priority support
Premium tier revenues cross-subsidize the public good tier, while donor funding from organizations like Gates Foundation and UNICEF ensures free access for underserved populations.:
One Platform,Three Experiences
A comprehensive ecosystem designed for maximum impact and sustainable revenue, serving communities from rural villages to global cities.
NutriSphere Community
Impact-focused app for underserved populations, health workers, and community nutrition programs
- Under-nutrition screening tools
- SMS/USSD fallback for low connectivity
- Government health worker dashboard
- Maternal & child health modules
- Affordable meal planning
- NGO partner integrations
Target: 500K+ users in Year 1
NutriLink Pro
50% subsidized through PPP
Professional tools for nutritionists, clinics, schools, and institutional partners
- Client management portal
- Meal plan builder with 727 foods
- Revenue tracking & analytics
- Telehealth consultations
- E-commerce integration
- Multi-language support
Target: 50K+ professionals in Year 1
NutriVerse Global
Pro: $49.99 | Elite: $199/mo
Premium experience for diaspora, expats, corporates, and health-conscious consumers globally
- AI-powered personalized coaching
- Wearable & CGM integration
- Photo-based food logging
- Global nutritionist network
- Premium e-commerce & delivery
- Calorie Transfer social impact
Target: $6-18M ARR by Year 3
Under-Nutrition &Food Fortification
Under-Nutrition Module
Maternal & Child Health Focus
Specialized tools for health extension workers to assess and address under-nutrition in mothers and children under 5, using WHO standards and Ethiopian guidelines.
- WHO z-score calculations (weight-for-age, height-for-age)
- MUAC measurements for rapid screening
- MAM/SAM classification and referral protocols
- Affordable meal planning with local ingredients
- Integration with government health programs
Food Fortification
Gates Foundation Priority Area
Supporting Ethiopia's national food fortification program through education, tracking, and integration with fortified product suppliers.
- Push notifications about fortified products
- Education on fortification benefits
- Shopping guides for fortified foods
- Nutritionist training modules
- Food Fortification Information System (FFIS)
Farmers &Cooperatives Module
Connecting Ethiopia's agricultural backbone directly to health-conscious consumers, creating a farm-to-table nutrition ecosystem.
- Direct-to-Consumer SalesFarmers sell fresh, nutritious produce directly through the platform
- Cooperative ManagementGroup ordering, inventory tracking, and collective bargaining power
- Quality CertificationsOrganic, fortified, and locally-sourced product verification
- Demand ForecastingAI-powered predictions help farmers plan production
InternationalNutritionist Network
Connecting Ethiopian diaspora and global users with certified nutritionists worldwide, expanding our reach and revenue potential.
Ethiopian Specialists
Certified nutritionists with deep knowledge of Ethiopian cuisine and cultural food practices
Global Experts
International nutritionists serving diaspora communities in USA, Europe, Middle East
Revenue Share
Attractive 70/30 split for nutritionists, encouraging platform growth and quality
Consultation Pricing
Artificial Intelligence forNutrition Excellence
Leveraging AI to deliver personalized nutrition guidance at scale across Ethiopia.
AI Assessment
Intelligent under-nutrition screening using photo-based MUAC analysis
Smart Meal Planning
AI-optimized meal plans based on nutritional needs and budget
Predictive Analytics
Track program utilization and predict health outcomes
AI Chatbot
24/7 nutrition guidance in Amharic and English
Comprehensive Tools forAll Stakeholders
Expert Consultations
Book video, phone, or in-person sessions with certified Ethiopian nutritionists.
- Video consultations
- Flexible scheduling
- Follow-up support
Ethiopian Food Database
727 traditional Ethiopian foods with complete nutritional profiles in English and Amharic.
- Bilingual names
- Regional variations
- Preparation methods
Progress Tracking
Monitor health journeys with visual charts, metrics, and WHO growth standards.
- Weight tracking
- Z-score charts
- Health insights
Offline-First PWA
Works in low-connectivity areas critical for rural health facilities.
- Automatic sync
- Installable app
- Data persistence
For Professionals
Powerful tools for nutritionists with client management and Ethiopian food database.
- Client management
- Meal plan builder
- Revenue tracking
Corporate Wellness
Comprehensive programs for organizations with employee enrollment and challenges.
- Team challenges
- Health analytics
- HR dashboard
Calorie Transfer Initiative
When premium clients lose weight through healthy lifestyle changes, those calories are converted into real nutritious meals for undernourished children in Ethiopia. Your health journey helps feed a child.
Transparency Commitment: Live dashboard tracking calories lost, meals generated, funds transferred, and NGO distributions. Full transparency is critical for credibility and donor confidence.
Built forPan-African Expansion
Our architecture supports expansion to other African countries, each with localized food databases, languages, and payment methods.
NGOs and donors prefer solutions that can scale beyond one country to maximize impact.
Built on Google Cloud Platform
100% serverless architecture with Firebase, ensuring scalability, security, and reliability.
PhasedGo-to-Market Plan
Foundation
Q1-Q2 2026
- Core platform launch
- Ethiopian food database
- Nutritionist onboarding
- Initial government pilots
Growth
Q3-Q4 2026
- Premium tier launch
- Corporate partnerships
- AI features rollout
- Diaspora marketing
Scale
2027+
- East Africa expansion
- Global nutritionist network
- Wearable integrations
- $18M ARR target
Grant &Partnership Alignment
Our platform directly aligns with the priorities of major international donors and development organizations focused on nutrition and food security.
Gates Foundation
Food Fortification & Nutrition Data Systems
UNICEF Ethiopia
Maternal & Child Under-nutrition
FAO
Food Security & Agricultural Linkages
World Food Programme
Nutrition Monitoring & Community Health
USAID Feed the Future
Ethiopian Agriculture & Nutrition
EU Humanitarian Aid
Digital Health Infrastructure
Total Addressable Funding
Combined potential from international grants, corporate partnerships, and impact investors to support the Public Good tier and platform development.